Chapter 165 The sequel is also a blockbuster
Chapter 165 The sequel is also a blockbuster
Making a sequel is actually a very thankless task in Hollywood. If you succeed, film critics will say that you borrowed the popularity of the original film;And both critics and audiences can't help raising the bar for a sequel, so it takes a 120% effort to satisfy audiences.
But sequel movies are made by every film company, because a movie is successful, why not make a sequel and continue to make money?Don't you see that MGM has "007" and Paramount has "Star Trek"?Even if occasionally a few failed?The big deal is that we don't want to shoot this year, and when the audience forgets the bleakness of the previous sequel and remembers the original style, we will continue to shoot.
As the most successful example of Hollywood animated films in modern times, how could "Toy Story" not have a sequel?According to the standard business cooperation model of the previous film, "Toy Story 2" has actually recovered the cost before it was released.And I believe that with the release of the sequel, the peripherals of "Toy Story" will usher in another wave of hot sales.Therefore, Galaxy Animation Studio has no box office pressure for this film, so it only needs to pursue how warm the story is.
Since Jed and John were going to watch "Toy Story 2" at the AmC theater, the secretaries in the president's office naturally ordered the prime-time movie tickets of AmC's flagship theater on Sunset Boulevard in downtown Los Angeles. The biggest difference between AmC and Royal Entertainment Group, Cinemark, and American Entertainment is that AmC has very high standards for franchise theaters, and they rarely independently purchase land to build theaters.In fact, how big can a theater be?Only those theaters that also undertake musicals and concerts will independently purchase land, and AmC has been positioned to produce movie theaters since its birth, so it is the most perfect to cooperate with large shopping malls or entertainment centers.Although the land does not belong to AmC, the annual rent can be reduced a lot.
AmC theaters only need to choose a shopping mall or entertainment center in a busy road, and cover half or all of their top floors to open a theater. AmC adopts a multi-screening system, including a 600-seat hall for popular blockbusters, a middle hall with 300 to 500 people for movies that continue to be popular, and of course, films or art films that are about to be released, A small hall for 200 people prepared for independent films. AmC’s flagship halls located in key cities like Los Angeles generally have more than a dozen ordinary screening halls and three to four ImAX screening halls.
作为ImAX公司的合作方,AmC可以在旗下任何一个放映厅免费使用ImAX及ImAX3D商标。而且ImAX公司和AmC还合作开发了一个名为“Real3D”的标准,彻底将所谓的3D电影只要红绿双色拍摄就可以的低门槛提高了许多。当然这个标准也让3D电影变得真正像一部3D电影了,而这个Real3D标准也开始逐渐被其他电影公司所接受。
It’s just that other theater companies need to pay extra to display the logos of ImAX, ImAX3D and Real3D on their promotional boards. Don’t blame ImAX for negotiating money. Now such logos are the guarantee of high box office. The movie ticket price of Real3D can be half as high as the general movie ticket price, and the price of ImAX and ImAX3D can even be as high as two-thirds to one time.In order to raise prices, other cinema companies had no choice but to grit their teeth and accept the conditions.
The traffic situation in Los Angeles is much better than that in New York. Even during the prime time of entertainment, ordinary private cars can still go on the road.However, Jed and John were not so enraged that they drove out Jed's luxury cars, but chose a relatively low-key Lexus sedan. The AmC Los Angeles flagship store is located in the colorful shopping plaza on Sunset Boulevard in Los Angeles. This is one of the favorite shopping places for young people in Los Angeles, so it is also chosen by AmC as the address of the flagship store.
Of course, the parking lot on the third basement floor of the Colorful Shopping Plaza also prevents moviegoers from being annoyed by parking, and the arrangement on the top floor also allows moviegoers to take time to visit the shopping mall, so for both parties It is said that they promote each other.As a pioneer in the reform of American theater chains, AmC has basically implemented electronic ticket sales. Although online ticket purchases are still being tested, there is no problem with telephone reservations. Jed now only needs to hold the password for telephone reservations to sell tickets at AmC. Get a 2D movie ticket for "Toy Story 3".
Jade has always pursued the need to use Imax technology, so "Toy Story 2" did not launch the Imax version, but only produced 3D and 2D versions. AmC arranged the largest hall for "Toy Story 2" today. After all, there are no other major releases in this schedule, so "Toy Story 2" as a new film still enjoys such treatment.However, if the box office is not satisfactory, then the number of screening halls will naturally decrease and the time slot and location of screening halls will also change.
After picking up the tickets, the ticket sales lady said enthusiastically: "If you buy the tickets for "Toy Story 2" today, you can enjoy a buy-one-get-one discount in our snack area. If you buy a popcorn and a drink, then Your friends who are traveling with you will also get it for free. This offer is only for this screening, and there is no such offer for other screenings.”
This is where AmC is smart. Before AmC, many movie theaters were insensitive to food.But the more you block consumers, the more consumers will go against it.And even if consumers are really punished, the movie theater itself will suffer in the end.And AmC is very smart to fire itself to sell snacks and snacks, and it specializes in those that are easy to clean, and popcorn is naturally the most popular.And AmC has also cooperated with McDonald's dessert station, this kind of sweet and greasy cold drink is naturally prepared for young couples.
Jade is quite satisfied with the promotion strategy of the distribution company. In fact, buy one get one free is a small amount of money for the film company, but it is very likely to encourage consumers to buy an extra ticket.Even if I bring my brother out to watch it, anyway, I will give an extra popcorn and drink, and the movie is not bad.
Jed was not immune either, and deliberately picked a large portion of popcorn and a large glass of Coca-Cola, while John was a little bit sad.The popcorn was okay, but such a large portion made John, who has always been concerned about maintenance, a little nauseated, not to mention the large cup of Coca-Cola that has no nutritional value and only calories.
A week before Toy Story 2 hits theaters, MGM and Paramount teamed up to release their respective blockbusters.MGM is naturally the new work of the 007 series "Dark Times", while Paramount is the classic adaptation of the movie "Sleepy Hollow".The two films earned 3600 million and 3000 million US dollars respectively at the box office last weekend, and this week "Toy Story 2" also hit Schwarzenegger's movie "The Devil's End", so many people are not very optimistic about it. "Toy Story 2" box office.
Jed took a little look at the number of people in the screening hall. The attendance rate should be more than 2%, and most of them are family viewers, so Jed was a little relieved. "Dark Times", "Sleepy Hollow" and "The Devil's End" are of course Hollywood blockbusters, but the ratings of such movies are also very high, so in festivals like Thanksgiving, these action blockbusters are naturally will be removed.And "Toy Story [-]" is a G-rated movie that is harmless to humans and animals, which is a movie that parents can rest assured to watch with their young sons and daughters.
"Toy Story" is considered a kind of milestone for animated films, because it was from this film that animated films introduced CG technology.With the assistance of CG technology, the animated characters are more vivid and the scenes are more realistic.More importantly, the screenwriters of Galaxy Animation Studio gave "Toy Story" a script full of humanistic care.
In "Toy Story 1", the new generation of Buzz Lightyear declined to challenge Woody the cowboy's position in the heart of the little boy.So this leads to the main plot of the first "Toy Story", the conflict between the old and new generations of toys.Of course, everyone is happy in the end. Woody is still the boy's favorite, and Buzz Lightyear has become one of the boy's favorite toys. The important thing is that Woody and Buzz Lightyear have become good friends.But the question is, what will happen to the toys when the little boy grows up?This world full of innocence and joy is too unstable, so in "Toy Story 2", Woody and Buzz Lightyear have to face this problem.
Woody meets the Cowgirl and she tells her story and thinks it's much better as a collectible and as a toy.What Woody had to accept was that he did find that the cowboy girl was right.At this time, Buzz Lightyear hurriedly came out to dissuade his good friend from leaving his little master, so the main line of conflict in this episode became a big discussion between "toys" and "collectibles".Since it is an animated movie that makes children smile, the final ending is that Woody returns to the arms of the little master, and also abducts the cowboy girl to join the little master's toy army.
"When this child grows up, what will happen to these toys?" John asked suddenly, "For other children? Discard them?"
Of course Jed knows the plot of the third book, and the third book is considered to be the veritable finale of the whole series.Especially the plot where the toys face the incinerator calmly, it can be said that it has touched the tears of countless people.
"They will have a destination in the end. After all, this is a movie of Galaxy Animation. They have always pursued warmth and care, and they will not have a black ending."
The box office opening of "Toy Story 2" at the weekend directly frightened the analysts. The box office score of up to 6000 million made "Toy Story 2" the highest-grossing film in Hollywood history on Thanksgiving.Whether you count the three-day holiday or the five-day holiday of Thanksgiving, "Toy Story" is a well-deserved box office champion.Such a sky-high box office result is undoubtedly the weekend box office champion of the week.
第二周的周末票房虽然锐减到3000万票房,但是《玩具总动员2》依然蝉联了周末票房冠军。第三周的票房继续下跌到1000万美元,可是《玩具总动员2》还是三度荣膺周末票房冠军。直到第四周被同门师弟《精灵鼠小弟》赶下冠军宝座,而截至到这一周《玩具总动员2》也收获了1.6亿美元的本土票房。
According to the forecast of Galaxy Film and Television Distribution Company, there is absolutely no problem for "Toy Story 2" to enter the top five in the annual box office list.And in direct proportion to the box office, film critics have given their praises to this sequel.With such achievements, Galaxy Animation Studio announced a shocking news.
"Although "Toy Story 2" is not the last work in this series, we do not have plans to make "Toy Story 3" in the near future."
1novels