1novels Chapter 306 The Level of a Disaster Movie
Chapter 306 The Level of a Disaster Movie
Fans who were looking forward to Jed Sherman's latest disaster film were not disappointed. "2o12" became the weekend box office champion of the new week with a weekend box office of US$65 million in the first week and an average box office of US$2 per venue.And the major film communities also praised this disaster film, and the scores of imdb and Rotten Tomatoes are rising steadily.Whether it is the sinking of Los Angeles or the Yellowstone super volcano, these plots that were originally shown in the trailer shocked everyone again in the movie; and the destruction of Las Vegas and the magma melting city in Hawaii that were not mentioned in the trailer And the ultimate tsunami in Washington, D.C. terrified everyone even more.
However, just like the ridicule of film critics, Jed has a lot of flattering scenes in order to please conservative audiences and emerging markets.For example, in order to please the Indian market, the opening scene of the whole movie was placed in India; in order to please the Chinese market, the shipbuilding base was placed in China; Conservative audiences were disgusted. The whole story in the movie is true love that deserves to be saved, and Xiao San has to die in the end; and the president of the United States carried forward the spirit of the captain and resolutely never abandoned or abandoned his people.And what many liberal film critics criticized the most is that Jed actually kneeled and licked Catholicism in the movie, and specially arranged a scene of praying in the Vatican for this reason.
The combination of various shots made many film critics give very low ratings, and even commented, "The whole movie is nothing but grand scenes!"
Just a week after painting on "2o12", in the professional class of the Directing Department of the USC Film Academy, a professor who usually does not show up easily actually came to the class, which surprised many students.
The professor didn't talk nonsense and didn't call names, and said straight to the point: "I have a copy of your brother's movie here. Of course, this is only a partial copy, but even so, no one is allowed to use any video equipment in class. If I see Whoever uses mobile phone video, I guarantee that you will never pass this course. Don't say that my management is too strict, because this copy is still a movie that is being screened."
The students who originally thought that the professor was making a fuss over a molehill suddenly felt that it was justifiable. If it wasn't for a particularly close relationship, who would lend a copy of a movie that is being screened to a certain school for lectures?As for the rule of not being able to secretly film, it is naturally recognized by these future directors.This is not only because the United States has a strong sense of copyright, but also because these future directors are the group of people who are most disgusted with pirated movies.
However, when the professor started to play the copy, many people were still surprised, because what they didn't expect was that this movie was actually "2o12", and it was also a sideshow version.Although many USC directing students know that Jed Sherman is their senior brother, they rarely hear about him and USC.I didn't expect to be given such a big gift this time. This version of "2o12" not only incorporates various exciting scenes, but also many side shots of how these scenes were shot.This is a secret to many directors, because in fact, it is easy to copy movies, especially after the director takes the initiative to show you his shooting intentions and techniques, as long as you are a qualified graduate of the directing department, you can completely imitate it. Eighty to ninety percent or more.
However, there was also a discordant voice. A student questioned, "Why is it a commercial film?"
Immediately, some students retorted, "Hey, brother! This is USC Film School, not NYU Film School!"
Compared with USC Film School's inclusive attitude of not rejecting commercial films, New York University Film School is the largest training base for art film practitioners in North America and even the world.Students from the director department of New York University never cared whether their films could be released or not. What they pursued was to send the film to an art gallery and be enshrined as soon as it was shot.
The professor also explained: "Movies are both an art and a kind of entertainment. If the artistry of movies is pursued too much, it will become a channel for personal emotions or appeals. Such movies will also have their value, but However, it will lose its market. Some people think that commercial films’ excessive pursuit of big scenes is a kind of flattery to the audience, but the problem is, how many directors in the world can make big scenes? You are directors, not film critics. Film critics It’s people’s job to comment on movies, but your job is to shoot movies. Any movie, especially a popular movie, has something to learn from. I hope you will watch more of these disaster scenes in "2o12" How to deal with it, how its shots are switched, how the camera positions are wandering, and what is the purpose behind this switching and wandering? If you want to make movies in the future, then this is what you must know!"
No matter how polarized the evaluation of "2o12" is, the box office results of "2o12" are gratifying.In the second week, even though Warner Bros. produced the passionate and inspirational film "The Weakness", it was still picked up by "2o12".In the second week, "2o12" continued to lead the box office with a score of 41 million US dollars.At the same time, Sherman Entertainment Group has also stepped up its promotion of "The Twilight Saga: New Moon".Because in the third week of painting on "2o12", "The Twilight Saga: New Moon" will also be painted.
The reason why it is drawn on the third week is because Hollywood blockbusters usually use the form of "9o/1o, with f1oor7%" for box office sharing.In the first three weeks, production companies and distribution companies will get 9o% of the net box office (that is, box office revenue after deducting theater costs), while theater companies will only get 1%; The share ratio will gradually increase until the theater company's share ratio accounts for 7%.And "withf1oor7o%" means that if 9% of the net box office is less than 7% of the gross box office, the production company and distribution company will get 7% of the gross box office.Of course, this measure is to protect the enthusiasm of the production company.However, no matter what, a blockbuster film will never have 9% of its net box office less than 7% of its gross box office; once this happens, it means one thing, "a big hit" - a blockbuster hit the street.
Fans of "Twilight" are naturally the group of people who pay the most attention to "Twilight: New Moon", but what makes them depressed is that the trailers released by Sherman Entertainment Group are all kinds of tidbits or starring main creators None of our interviews, not a single shot from the movie was leaked.The reason why Jed asked to keep this movie so secret is because "The Twilight Saga: New Moon" really has nothing to say, except for "cheat" fans money, it is really useless.Therefore, if there is a leak of footage in the film, under the venomous tongue of film critics, it is very likely to scare away many potential viewers.Therefore, Jed adopted a secret marketing method, deliberately keeping the audience from seeing it, so that more fans would eventually be willing to enter the cinema.Of course, the premise of adopting such an extreme marketing technique is that the movie has high expectations and a huge fan base; otherwise, it will be imitation.
Sure enough, "The Twilight Saga: New Moon" took in $1.5 million at the box office in its first week of release, proving how amazing the spending power of "brain fans" is.Just like the status of the "Harry Potter" series in the minds of post-8s, "Twilight" is irreplaceable in the minds of post-9s.The publication of every "Twilight" novel is simply the biggest festival for "Twilight fans", which can only be compared with "Harry fans".Fortunately, the publishing and distribution rights of "Twilight" and "Harry Potter" in this life are in the hands of Sherman Entertainment Group, so the struggle between the two factions of fans has been officially eliminated.Moreover, the publishing company has also issued a death order to all fan sites. Any fan site that dares to compare the two novels will have its "official certification" cancelled. Avoid authorized sites.The film adaptations of the two novels are also released in the summer and Christmas files respectively, so there is no possibility of direct comparison in terms of movies.
Although book reviewers and film critics look down on "Twilight", the "money printing ability" of this gold-swallowing monster still makes the media have to surrender.In the second week, "The Twilight Saga: New Moon" continued to lead the box office with a score of US$5 million; it was not until the third week that it lost to Disney's animated film "The Frog Prince" with a gap of US$3 million.But Jed didn't intend to make it easy for Disney. In the week that "The Frog Prince" was drawn, the ultimate trailer of "Avatar" was also published on 6 major advertising channels.The shocking picture and the gimmick shot by the full imax camera made all the film companies feel powerless for a while.
"Hollywood Report" published the headline "Cameron Returns Again", and focused on analyzing the future box office of "Avatar". "Hollywood Reporter", as a senior "Jade fan", reminded everyone in its report that the "Titanic" was released only 41 weeks ago, which forced the Hollywood movies of that year and the following year to be terrible; at the same time The global box office of "Titanic" is as high as 22 billion US dollars, and no one can break it until now.
At the end of the article, the reporter of "Hollywood Reporter" wrote very sensationally: "Perhaps in the history of film, the only person who can beat Cameron at the box office is Cameron himself."
With the help of the media to hype, all the tickets for the premiere of "Avatar" have been sold out, and the only one that is not on sale is the imax3d version.Cameron himself said in an interview with the media: ""Avatar" is a movie completely shot by an imax3d camera, and I have always made this movie from the perspective of imax3d, so there is only an imax3d version of "" Avatar is the real Avatar. I guarantee you, see it once and you'll know what I mean."
With Cameron's words, everyone is eagerly looking forward to the pre-sale of imax3d movie tickets.However, theater companies with imax theaters all over the United States have announced that only on December 12, which is the day of the premiere of "Avatar", will they sell 18% of the tickets for the next two days.Tickets will go on sale five hours before the show, so tickets will go on sale at 7:5 p.m. EST and PST that day.
After the news of ticket sales was announced, although fans have been criticizing that Sherman Entertainment Group is playing tricks, but fans soon began to quarrel.Everyone formed a movie viewing group and started queuing up at various local ticket offices with imax theaters. Whoever got in line first was responsible for buying tickets for everyone.
But soon the theater chain announced that each person can only buy five tickets at a time.Immediately, the parents of the principals of major theater companies in North America, such as Royal Entertainment Group, AMC Group, and Cinemark Group, were all greeted by manic movie fans.
What's more important is that the police in each theater company and major ticket warehouse cities are on the verge of an enemy...